Meyer Shelly B
Chief People Officer
SaleAlert
- Shares
- 479
- Price
- $95.00
- Value
- $45,505
SEC EDGAR · Forms 3/4/5Updated through Oct 30, 2026•21 filings
WIX
Wix.com Ltd.
Net sales of $3.2M over the last 3 months
7 sellers account for the net balance. There is no cluster of three distinct buyers within 30 days. We found 3 CEO/CFO purchases over 12 months.
How to read this signal
Only open-market P purchases and S sales count toward the signal. Vesting, options, taxes and gifts remain in the source data but do not trigger alerts. Rule 10b5-1 trades are shown as informational.
3-month balance
−$3,164,665
6 buyers · 7 sellers
12-month purchases
$185,719
6 distinct insiders
12-month sales
$3,350,384
7 distinct insiders
Highlighted alerts
16
7 Rule 10b5-1 trades treated as informational
Buying cluster · 30 days
Fewer than three distinct buyers
CEO/CFO purchases · 12 months
3 executive purchases found
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Form 4 raw → Raspberry
The value is in what we do not call a signal.
The SEC XML stores every transaction. Raspberry keeps that evidence, reads the footnotes and separates voluntary open-market activity from vesting, option exercises, gifts, tax withholding, stock purchase and dividend reinvestment plans and pre-programmed 10b5-1 trades.
23
Raw transactions
Everything returned by the filing
23
Voluntary view
P/S trades after deterministic checks
0
Administrative noise
Stored, never alerted
7
10b5-1
Shown as informational
SEC ownership XML facts
- Code
- S
- Shares
- 844
- Price
- $83.00
- Footnotes
- 5
The price reported in Column 4 is a weighted average price. These shares were sold in transactions at prices ranging from $86.50 to $86.53, inclusive. The Reporting Person undertakes to provide to Wix, any security holder of Wix, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 plan adopted by the reporting person on November 25, 2025. The price reported in Column 4 is a weighted average price. These shares were sold in transactions at prices ranging from $85.48 to $86.47, inclusive. The Reporting Person undertakes to provide to Wix, any security holder of Wix, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. The price reported in Column 4 is a weighted average price. These shares were sold in transactions at prices ranging from $84.47 to $85.46, inclusive. The Reporting Person undertakes to provide to Wix, any security holder of Wix, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. The price reported in Column 4 is a weighted average price. These shares were sold in transactions at prices ranging from $82.90 to $83.63, inclusive. The Reporting Person undertakes to provide to Wix, any security holder of Wix, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
Raspberry interpretation
Informational — no alert
Reason: rule_10b5_1. The trade is reported under a Rule 10b5-1 plan.
Recent transactions
Voluntary purchases and sales; administrative noise stays hidden.
Even-Haim Yaniv
CTO
SaleAlert
- Shares
- 320
- Price
- $95.00
- Value
- $30,400
Shai Omer
CMO
SaleAlert
- Shares
- 490
- Price
- $95.00
- Value
- $46,550
Shemesh Lior
CFO
SaleAlert
- Shares
- 456
- Price
- $95.00
- Value
- $43,320
Zohar Nir
President
SaleAlert
- Shares
- 271
- Price
- $95.00
- Value
- $25,745
Zohar Nir
President
SaleAlert
- Shares
- 376
- Price
- $95.00
- Value
- $35,720
Abrahami Avishai
Chief Executive Officer
SaleAlert
- Shares
- 55
- Price
- $95.00
- Value
- $5,225
Abrahami Avishai
Chief Executive Officer
SaleAlert
- Shares
- 654
- Price
- $95.00
- Value
- $62,130
Meyer Shelly B
Chief People Officer
PurchaseAlert
- Shares
- 479
- Price
- $59.89
- Value
- $28,687
Even-Haim Yaniv
CTO
PurchaseAlert
- Shares
- 320
- Price
- $59.89
- Value
- $19,165
Shai Omer
CMO
PurchaseAlert
- Shares
- 490
- Price
- $59.89
- Value
- $29,346
Shemesh Lior
CFO
PurchaseAlert
- Shares
- 456
- Price
- $59.89
- Value
- $27,310
Zohar Nir
President
PurchaseAlert
- Shares
- 271
- Price
- $59.89
- Value
- $16,230
Zohar Nir
President
PurchaseAlert
- Shares
- 376
- Price
- $59.89
- Value
- $22,519
Abrahami Avishai
Chief Executive Officer
PurchaseAlert
- Shares
- 55
- Price
- $59.89
- Value
- $3,294
Abrahami Avishai
Chief Executive Officer
PurchaseAlert
- Shares
- 654
- Price
- $59.89
- Value
- $39,168
Gutler Ron
Director
Sale 10b5-1
- Shares
- 844
- Price
- $83.00
- Value
- $70,052
Gutler Ron
Director
Sale 10b5-1
- Shares
- 704
- Price
- $85.08
- Value
- $59,896
Gutler Ron
Director
Sale 10b5-1
- Shares
- 3,901
- Price
- $85.93
- Value
- $335,213
Gutler Ron
Director
Sale 10b5-1
- Shares
- 269
- Price
- $86.51
- Value
- $23,271
Zohar Nir
President
Sale 10b5-1
- Shares
- 13,743
- Price
- $85.22
- Value
- $1,171,178
Zohar Nir
President
Sale 10b5-1
- Shares
- 15,283
- Price
- $85.92
- Value
- $1,313,115
Zohar Nir
President
Sale 10b5-1
- Shares
- 974
- Price
- $85.28
- Value
- $83,063
| Date | Insider | Transaction | Shares | Price | Value | Reading |
|---|---|---|---|---|---|---|
| Sep 01, 2026 | Meyer Shelly B Chief People Officer | Sale | 479 | $95.00 | $45,505 | |
| Sep 01, 2026 | Even-Haim Yaniv CTO | Sale | 320 | $95.00 | $30,400 | |
| Sep 01, 2026 | Shai Omer CMO | Sale | 490 | $95.00 | $46,550 | |
| Sep 01, 2026 | Shemesh Lior CFO | Sale | 456 | $95.00 | $43,320 | |
| Sep 01, 2026 | Zohar Nir President | Sale | 271 | $95.00 | $25,745 | |
| Sep 01, 2026 | Zohar Nir President | Sale | 376 | $95.00 | $35,720 | |
| Sep 01, 2026 | Abrahami Avishai Chief Executive Officer | Sale | 55 | $95.00 | $5,225 | |
| Sep 01, 2026 | Abrahami Avishai Chief Executive Officer | Sale | 654 | $95.00 | $62,130 | |
| Aug 31, 2026 | Meyer Shelly B Chief People Officer | Purchase | 479 | $59.89 | $28,687 | |
| Aug 31, 2026 | Even-Haim Yaniv CTO | Purchase | 320 | $59.89 | $19,165 | |
| Aug 31, 2026 | Shai Omer CMO | Purchase | 490 | $59.89 | $29,346 | |
| Aug 31, 2026 | Shemesh Lior CFO | Purchase | 456 | $59.89 | $27,310 | |
| Aug 31, 2026 | Zohar Nir President | Purchase | 271 | $59.89 | $16,230 | |
| Aug 31, 2026 | Zohar Nir President | Purchase | 376 | $59.89 | $22,519 | |
| Aug 31, 2026 | Abrahami Avishai Chief Executive Officer | Purchase | 55 | $59.89 | $3,294 | |
| Aug 31, 2026 | Abrahami Avishai Chief Executive Officer | Purchase | 654 | $59.89 | $39,168 | |
| Aug 27, 2026 | Gutler Ron Director | Sale | 844 | $83.00 | $70,052 | |
| Aug 27, 2026 | Gutler Ron Director | Sale | 704 | $85.08 | $59,896 | |
| Aug 27, 2026 | Gutler Ron Director | Sale | 3,901 | $85.93 | $335,213 | |
| Aug 27, 2026 | Gutler Ron Director | Sale | 269 | $86.51 | $23,271 | |
| Aug 25, 2026 | Zohar Nir President | Sale | 13,743 | $85.22 | $1,171,178 | |
| Aug 25, 2026 | Zohar Nir President | Sale | 15,283 | $85.92 | $1,313,115 | |
| Aug 24, 2026 | Zohar Nir President | Sale | 974 | $85.28 | $83,063 |
“Alert” means a voluntary, unscheduled transaction according to the filing; it is not an investment recommendation. Official source: SEC EDGAR.