Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 2,249
- Price
- $54.45
- Value
- $122,458
SEC EDGAR · Forms 3/4/5Updated through Oct 30, 2026•62 filings
LMND
Lemonade, Inc.
Net sales of $700.5K over the last 3 months
1 seller account for the net balance. There is no cluster of three distinct buyers within 30 days. We found no CEO/CFO purchases over 12 months.
How to read this signal
Only open-market P purchases and S sales count toward the signal. Vesting, options, taxes and gifts remain in the source data but do not trigger alerts. Rule 10b5-1 trades are shown as informational.
3-month balance
−$700,508
0 buyers · 1 sellers
12-month purchases
$485,478
1 distinct insiders
12-month sales
$36,626,541
5 distinct insiders
Highlighted alerts
6
25 Rule 10b5-1 trades treated as informational
Buying cluster · 30 days
Fewer than three distinct buyers
CEO/CFO purchases · 12 months
No executive purchases found
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Form 4 raw → Raspberry
The value is in what we do not call a signal.
The SEC XML stores every transaction. Raspberry keeps that evidence, reads the footnotes and separates voluntary open-market activity from vesting, option exercises, gifts, tax withholding, stock purchase and dividend reinvestment plans and pre-programmed 10b5-1 trades.
100
Raw transactions
Everything returned by the filing
31
Voluntary view
P/S trades after deterministic checks
69
Administrative noise
Stored, never alerted
48
10b5-1
Shown as informational
SEC ownership XML facts
- Code
- S
- Shares
- 1,040
- Price
- $54.63
- Footnotes
- 2
The reported sale was not a discretionary transaction by the Reporting Person, and represents shares sold to cover tax withholding obligations in connection with the vesting and settlement of Restricted Stock Units. The Reporting Person is the owner of Cohen Holdings, LLC and has voting and dispositive control over the shares held by Cohen Holdings, LLC.
Raspberry interpretation
Informational — no alert
Reason: tax_withholding. The filing footnotes identify tax withholding.
Recent transactions
Voluntary purchases and sales; administrative noise stays hidden.
Peters John Sheldon
Chief Insurance Officer
SaleAlert
- Shares
- 11,000
- Price
- $52.55
- Value
- $578,050
BIXBY TIMOTHY E
Chief Financial Officer
Sale 10b5-1
- Shares
- 73,000
- Price
- $79.18
- Value
- $5,780,140
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 3,444
- Price
- $79.00
- Value
- $272,076
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 3,608
- Price
- $52.94
- Value
- $191,008
Angelidis-Smith Maria
Director
PurchaseAlert
- Shares
- 5,390
- Price
- $55.70
- Value
- $300,223
Angelidis-Smith Maria
Director
PurchaseAlert
- Shares
- 3,350
- Price
- $55.30
- Value
- $185,255
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 3,571
- Price
- $52.50
- Value
- $187,478
Schreiber Daniel A.
Chief Executive Officer
Sale 10b5-1
- Shares
- 9,108
- Price
- $99.04
- Value
- $902,056
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 9,000
- Price
- $90.00
- Value
- $810,000
Schreiber Daniel A.
Chief Executive Officer
Sale 10b5-1
- Shares
- 126,625
- Price
- $94.74
- Value
- $11,996,453
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 10,000
- Price
- $80.00
- Value
- $800,000
Schwartz Debra
Director
SaleAlert
- Shares
- 4,200
- Price
- $83.59
- Value
- $351,078
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 7,919
- Price
- $84.15
- Value
- $666,384
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 7,919
- Price
- $81.15
- Value
- $642,627
Peters John Sheldon
Chief Insurance Officer
SaleAlert
- Shares
- 3,554
- Price
- $81.00
- Value
- $287,874
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 29,237
- Price
- $77.17
- Value
- $2,256,219
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 7,919
- Price
- $78.94
- Value
- $625,126
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 15,839
- Price
- $78.92
- Value
- $1,250,014
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 17,799
- Price
- $78.97
- Value
- $1,405,587
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 2,667
- Price
- $72.37
- Value
- $193,011
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 3,798
- Price
- $73.25
- Value
- $278,204
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 18,930
- Price
- $72.77
- Value
- $1,377,536
BIXBY TIMOTHY E
Chief Financial Officer
SaleAlert
- Shares
- 30,000
- Price
- $75.51
- Value
- $2,265,300
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 5,988
- Price
- $78.00
- Value
- $467,064
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 20,000
- Price
- $74.00
- Value
- $1,480,000
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 20,000
- Price
- $72.04
- Value
- $1,440,800
Peters John Sheldon
Chief Insurance Officer
Sale 10b5-1
- Shares
- 38,155
- Price
- $60.00
- Value
- $2,289,300
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 5,000
- Price
- $58.00
- Value
- $290,000
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 0
- Price
- $53.00
- Value
- $0.00
Eckstein Adina
Chief Operating Officer
Sale 10b5-1
- Shares
- 5,000
- Price
- $49.00
- Value
- $245,000
| Date | Insider | Transaction | Shares | Price | Value | Reading |
|---|---|---|---|---|---|---|
| Sep 04, 2026 | Peters John Sheldon Chief Insurance Officer | Sale | 2,249 | $54.45 | $122,458 | |
| Aug 13, 2026 | Peters John Sheldon Chief Insurance Officer | Sale | 11,000 | $52.55 | $578,050 | |
| Jul 07, 2026 | BIXBY TIMOTHY E Chief Financial Officer | Sale | 73,000 | $79.18 | $5,780,140 | |
| Jul 06, 2026 | Peters John Sheldon Chief Insurance Officer | Sale | 3,444 | $79.00 | $272,076 | |
| Jun 04, 2026 | Peters John Sheldon Chief Insurance Officer | Sale | 3,608 | $52.94 | $191,008 | |
| Mar 10, 2026 | Angelidis-Smith Maria Director | Purchase | 5,390 | $55.70 | $300,223 | |
| Mar 10, 2026 | Angelidis-Smith Maria Director | Purchase | 3,350 | $55.30 | $185,255 | |
| Mar 04, 2026 | Peters John Sheldon Chief Insurance Officer | Sale | 3,571 | $52.50 | $187,478 | |
| Jan 23, 2026 | Schreiber Daniel A. Chief Executive Officer | Sale | 9,108 | $99.04 | $902,056 | |
| Jan 22, 2026 | Peters John Sheldon Chief Insurance Officer | Sale | 9,000 | $90.00 | $810,000 | |
| Jan 22, 2026 | Schreiber Daniel A. Chief Executive Officer | Sale | 126,625 | $94.74 | $11,996,453 | |
| Jan 06, 2026 | Peters John Sheldon Chief Insurance Officer | Sale | 10,000 | $80.00 | $800,000 | |
| Dec 11, 2025 | Schwartz Debra Director | Sale | 4,200 | $83.59 | $351,078 | |
| Dec 11, 2025 | Eckstein Adina Chief Operating Officer | Sale | 7,919 | $84.15 | $666,384 | |
| Dec 10, 2025 | Eckstein Adina Chief Operating Officer | Sale | 7,919 | $81.15 | $642,627 | |
| Dec 10, 2025 | Peters John Sheldon Chief Insurance Officer | Sale | 3,554 | $81.00 | $287,874 | |
| Dec 09, 2025 | Eckstein Adina Chief Operating Officer | Sale | 29,237 | $77.17 | $2,256,219 | |
| Dec 08, 2025 | Eckstein Adina Chief Operating Officer | Sale | 7,919 | $78.94 | $625,126 | |
| Dec 08, 2025 | Eckstein Adina Chief Operating Officer | Sale | 15,839 | $78.92 | $1,250,014 | |
| Dec 08, 2025 | Eckstein Adina Chief Operating Officer | Sale | 17,799 | $78.97 | $1,405,587 | |
| Dec 03, 2025 | Peters John Sheldon Chief Insurance Officer | Sale | 2,667 | $72.37 | $193,011 | |
| Nov 24, 2025 | Peters John Sheldon Chief Insurance Officer | Sale | 3,798 | $73.25 | $278,204 | |
| Nov 20, 2025 | Peters John Sheldon Chief Insurance Officer | Sale | 18,930 | $72.77 | $1,377,536 | |
| Nov 11, 2025 | BIXBY TIMOTHY E Chief Financial Officer | Sale | 30,000 | $75.51 | $2,265,300 | |
| Nov 10, 2025 | Eckstein Adina Chief Operating Officer | Sale | 5,988 | $78.00 | $467,064 | |
| Nov 07, 2025 | Eckstein Adina Chief Operating Officer | Sale | 20,000 | $74.00 | $1,480,000 | |
| Nov 07, 2025 | Eckstein Adina Chief Operating Officer | Sale | 20,000 | $72.04 | $1,440,800 | |
| Aug 13, 2025 | Peters John Sheldon Chief Insurance Officer | Sale | 38,155 | $60.00 | $2,289,300 | |
| Aug 13, 2025 | Eckstein Adina Chief Operating Officer | Sale | 5,000 | $58.00 | $290,000 | |
| Aug 11, 2025 | Eckstein Adina Chief Operating Officer | Sale | 0 | $53.00 | $0.00 | |
| Aug 05, 2025 | Eckstein Adina Chief Operating Officer | Sale | 5,000 | $49.00 | $245,000 |
“Alert” means a voluntary, unscheduled transaction according to the filing; it is not an investment recommendation. Official source: SEC EDGAR.