Kravitz Hal
Director
PurchaseAlert
- Shares
- 12,000
- Price
- $28.00
- Value
- $336,000
SEC EDGAR · Forms 3/4/5Updated through Oct 30, 2026•140 filings
CELH
Celsius Holdings, Inc.
Net purchases of $1.8M over the last 3 months
3 buyers account for the net balance. There is no cluster of three distinct buyers within 30 days. We found 2 CEO/CFO purchases over 12 months.
How to read this signal
Only open-market P purchases and S sales count toward the signal. Vesting, options, taxes and gifts remain in the source data but do not trigger alerts. Rule 10b5-1 trades are shown as informational.
3-month balance
+$1,830,043
3 buyers · 0 sellers
12-month purchases
$3,199,034
4 distinct insiders
12-month sales
$0.00
0 distinct insiders
Highlighted alerts
20
4 Rule 10b5-1 trades treated as informational
Buying cluster · 30 days
Fewer than three distinct buyers
CEO/CFO purchases · 12 months
2 executive purchases found
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Form 4 raw → Raspberry
The value is in what we do not call a signal.
The SEC XML stores every transaction. Raspberry keeps that evidence, reads the footnotes and separates voluntary open-market activity from vesting, option exercises, gifts, tax withholding, stock purchase and dividend reinvestment plans and pre-programmed 10b5-1 trades.
100
Raw transactions
Everything returned by the filing
24
Voluntary view
P/S trades after deterministic checks
1
Administrative noise
Stored, never alerted
0
10b5-1
Shown as informational
SEC ownership XML facts
- Code
- A
- Shares
- 3,812
- Price
- $27.77
- Footnotes
- 1
Consists of restricted stock units ("RSUs"), with each RSU providing for the right to receive one share of common stock, par value $0.001 per share, of Celsius Holdings, Inc. The RSUs reflect the pro-rata portion of the annual director equity grant for 2026 beginning on Mr. Previn's date of election to the Board and vest in full on February 27, 2027, which is the date of vesting for all 2026 director equity awards.
Recent transactions
Voluntary purchases and sales; administrative noise stays hidden.
DeSantis Damon
Director
PurchaseAlert
- Shares
- 16,000
- Price
- $27.95
- Value
- $447,200
DeSantis Damon
Director
PurchaseAlert
- Shares
- 20,000
- Price
- $27.65
- Value
- $553,000
Fieldly John
Chief Executive Officer
PurchaseAlert
- Shares
- 18,000
- Price
- $27.44
- Value
- $493,843
Kravitz Hal
Director
PurchaseAlert
- Shares
- 8,400
- Price
- $29.73
- Value
- $249,732
Fieldly John
Chief Executive Officer
PurchaseAlert
- Shares
- 8,475
- Price
- $29.36
- Value
- $248,826
Hanson Eric
President & COO
PurchaseAlert
- Shares
- 7,500
- Price
- $29.04
- Value
- $217,800
Kravitz Hal
Director
PurchaseAlert
- Shares
- 10,000
- Price
- $45.24
- Value
- $452,400
Hanson Eric
President & COO
PurchaseAlert
- Shares
- 4,558
- Price
- $43.93
- Value
- $200,233
Langhans Jarrod
Chief Financial Officer
Sale 10b5-1
- Shares
- 5,000
- Price
- $65.00
- Value
- $325,000
Milmoe William H.
10% owner
SaleAlert
- Shares
- 40,000
- Price
- $62.50
- Value
- $2,500,000
Storey Paul H.
Chief Supply Chain Officer
SaleAlert
- Shares
- 7,500
- Price
- $60.93
- Value
- $456,975
Langhans Jarrod
Chief Financial Officer
Sale 10b5-1
- Shares
- 5,000
- Price
- $60.00
- Value
- $300,000
Langhans Jarrod
Chief Financial Officer
Sale 10b5-1
- Shares
- 5,000
- Price
- $51.18
- Value
- $255,900
Fieldly John
Chief Executive Officer
Sale 10b5-1
- Shares
- 143,167
- Price
- $51.18
- Value
- $7,327,287
Milmoe William H.
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $47.50
- Value
- $4,750,000
DeSantis Deborah
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $47.50
- Value
- $4,750,000
DeSantis Dean
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $47.50
- Value
- $4,750,000
Milmoe William H.
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $48.00
- Value
- $4,800,000
DeSantis Deborah
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $48.00
- Value
- $4,800,000
DeSantis Dean
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $48.00
- Value
- $4,800,000
Milmoe William H.
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $47.00
- Value
- $4,700,000
DeSantis Deborah
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $47.00
- Value
- $4,700,000
DeSantis Dean
10% owner
SaleAlert
- Shares
- 100,000
- Price
- $47.00
- Value
- $4,700,000
| Date | Insider | Transaction | Shares | Price | Value | Reading |
|---|---|---|---|---|---|---|
| Sep 15, 2026 | Kravitz Hal Director | Purchase | 12,000 | $28.00 | $336,000 | |
| Sep 15, 2026 | DeSantis Damon Director | Purchase | 16,000 | $27.95 | $447,200 | |
| Sep 14, 2026 | DeSantis Damon Director | Purchase | 20,000 | $27.65 | $553,000 | |
| Sep 10, 2026 | Fieldly John Chief Executive Officer | Purchase | 18,000 | $27.44 | $493,843 | |
| May 22, 2026 | Kravitz Hal Director | Purchase | 8,400 | $29.73 | $249,732 | |
| May 22, 2026 | Fieldly John Chief Executive Officer | Purchase | 8,475 | $29.36 | $248,826 | |
| May 21, 2026 | Hanson Eric President & COO | Purchase | 7,500 | $29.04 | $217,800 | |
| Nov 13, 2025 | Kravitz Hal Director | Purchase | 10,000 | $45.24 | $452,400 | |
| Nov 12, 2025 | Hanson Eric President & COO | Purchase | 4,558 | $43.93 | $200,233 | |
| Oct 16, 2025 | Langhans Jarrod Chief Financial Officer | Sale | 5,000 | $65.00 | $325,000 | |
| Oct 10, 2025 | Milmoe William H. 10% owner | Sale | 40,000 | $62.50 | $2,500,000 | |
| Sep 03, 2025 | Storey Paul H. Chief Supply Chain Officer | Sale | 7,500 | $60.93 | $456,975 | |
| Aug 18, 2025 | Langhans Jarrod Chief Financial Officer | Sale | 5,000 | $60.00 | $300,000 | |
| Aug 07, 2025 | Langhans Jarrod Chief Financial Officer | Sale | 5,000 | $51.18 | $255,900 | |
| Aug 07, 2025 | Fieldly John Chief Executive Officer | Sale | 143,167 | $51.18 | $7,327,287 | |
| Jul 31, 2025 | Milmoe William H. 10% owner | Sale | 100,000 | $47.50 | $4,750,000 | |
| Jul 31, 2025 | DeSantis Deborah 10% owner | Sale | 100,000 | $47.50 | $4,750,000 | |
| Jul 31, 2025 | DeSantis Dean 10% owner | Sale | 100,000 | $47.50 | $4,750,000 | |
| Jul 29, 2025 | Milmoe William H. 10% owner | Sale | 100,000 | $48.00 | $4,800,000 | |
| Jul 29, 2025 | DeSantis Deborah 10% owner | Sale | 100,000 | $48.00 | $4,800,000 | |
| Jul 29, 2025 | DeSantis Dean 10% owner | Sale | 100,000 | $48.00 | $4,800,000 | |
| Jul 28, 2025 | Milmoe William H. 10% owner | Sale | 100,000 | $47.00 | $4,700,000 | |
| Jul 28, 2025 | DeSantis Deborah 10% owner | Sale | 100,000 | $47.00 | $4,700,000 | |
| Jul 28, 2025 | DeSantis Dean 10% owner | Sale | 100,000 | $47.00 | $4,700,000 |
“Alert” means a voluntary, unscheduled transaction according to the filing; it is not an investment recommendation. Official source: SEC EDGAR.