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SEC EDGAR · Forms 3/4/5Updated through Oct 30, 2026•50 filings

BZUN

Baozun Inc.

Net purchases of $296.3K over the last 3 months

2 buyers account for the net balance. There is no cluster of three distinct buyers within 30 days. We found 39 CEO/CFO purchases over 12 months.

How to read this signal

Only open-market P purchases and S sales count toward the signal. Vesting, options, taxes and gifts remain in the source data but do not trigger alerts. Rule 10b5-1 trades are shown as informational.

JSON example

3-month balance

+$296,289

2 buyers · 0 sellers

12-month purchases

$1,656,818

2 distinct insiders

12-month sales

$0.00

0 distinct insiders

Highlighted alerts

52

0 Rule 10b5-1 trades treated as informational

Buying cluster · 30 days

Fewer than three distinct buyers

CEO/CFO purchases · 12 months

39 executive purchases found

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Form 4 raw → Raspberry

The value is in what we do not call a signal.

The SEC XML stores every transaction. Raspberry keeps that evidence, reads the footnotes and separates voluntary open-market activity from vesting, option exercises, gifts, tax withholding, stock purchase and dividend reinvestment plans and pre-programmed 10b5-1 trades.

63
Raw transactions
Everything returned by the filing
52
Voluntary view
P/S trades after deterministic checks
11
Administrative noise
Stored, never alerted
0
10b5-1
Shown as informational
SEC ownership XML facts
Code
M
Shares
5,603
Price
$0.00
Footnotes
4

Each of American Depositary Share represents three Class A Ordinary Shares. Each Restricted Stock Unit ("RSU") represents the contingent right to receive one Class A ordinary share of the Issuer. 18,000 RUSs were granted to the reporting person pursuant to the 2022 Share Incentive Plan on August 28, 2026, and each of 7,500 RSUs and 10,500 RSUs shall be vested on May 21, 2029 and May 21, 2030, respectively. Of the total 58,809 RSUs, 16,809 RSUs had been fully vested and were converted into 5,603 American Depositary Shares on August 28, 2026.

Raspberry interpretation
Informational — no alert

Reason: administrative_code.

Verify in SEC EDGAR

Recent transactions

Voluntary purchases and sales; administrative noise stays hidden.

52 transactions

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
5,700
Price
$3.50
Value
$19,950
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
5,700
Price
$3.50
Value
$19,950
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
5,800
Price
$3.44
Value
$19,952
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
5,800
Price
$3.47
Value
$20,126
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
6,000
Price
$3.34
Value
$20,040
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
6,900
Price
$2.85
Value
$19,665
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
7,000
Price
$2.88
Value
$20,160
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
7,100
Price
$2.84
Value
$20,164
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
7,300
Price
$2.74
Value
$20,002
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
13,900
Price
$2.73
Value
$37,947
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
7,300
Price
$2.72
Value
$19,856
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
7,300
Price
$2.74
Value
$20,002
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
13,500
Price
$2.85
Value
$38,475
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
29,000
Price
$2.85
Value
$82,650
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.81
Value
$28,100
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.77
Value
$27,700
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.83
Value
$28,300
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
18,500
Price
$2.84
Value
$52,540
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.72
Value
$27,200
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.79
Value
$27,900
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.72
Value
$27,200
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.67
Value
$26,700
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
18,000
Price
$2.69
Value
$48,420
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.64
Value
$26,400
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.72
Value
$27,200
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.77
Value
$27,700
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.65
Value
$26,500
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.67
Value
$26,700
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.63
Value
$26,300
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.69
Value
$26,900
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
20,000
Price
$2.70
Value
$54,000
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.73
Value
$27,300
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.57
Value
$25,700
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
19,500
Price
$2.56
Value
$49,920
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.56
Value
$25,600
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.58
Value
$25,800
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
10,000
Price
$2.55
Value
$25,500
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
10,000
Price
$2.55
Value
$25,500
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
16,000
Price
$3.14
Value
$50,240
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
17,500
Price
$2.84
Value
$49,700
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
11,000
Price
$2.71
Value
$29,810
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
11,500
Price
$2.63
Value
$30,245
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
12,100
Price
$2.48
Value
$30,008
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
11,084
Price
$2.49
Value
$27,599
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
5,372
Price
$2.40
Value
$12,893
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
12,400
Price
$2.43
Value
$30,132
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
11,650
Price
$2.58
Value
$30,057
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
30,886
Price
$2.54
Value
$78,450
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
11,600
Price
$2.58
Value
$29,928
Open SEC filing

Qiu Wenbin

Chief Executive Officer

PurchaseAlert
Shares
12,000
Price
$2.51
Value
$30,120
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
30,000
Price
$2.47
Value
$74,019
Open SEC filing

Wu Junhua

Chief Strategy Officer

PurchaseAlert
Shares
14,000
Price
$2.40
Value
$33,597
Open SEC filing

“Alert” means a voluntary, unscheduled transaction according to the filing; it is not an investment recommendation. Official source: SEC EDGAR.