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SEC EDGAR · Forms 3/4/5Updated through Oct 30, 2026•61 filings

BKNG

Booking Holdings Inc.

Net sales of $16.2M over the last 3 months

5 sellers account for the net balance. There is no cluster of three distinct buyers within 30 days. We found no CEO/CFO purchases over 12 months.

How to read this signal

Only open-market P purchases and S sales count toward the signal. Vesting, options, taxes and gifts remain in the source data but do not trigger alerts. Rule 10b5-1 trades are shown as informational.

JSON example

3-month balance

−$16,210,971

0 buyers · 5 sellers

12-month purchases

$0.00

0 distinct insiders

12-month sales

$55,817,948

6 distinct insiders

Highlighted alerts

0

100 Rule 10b5-1 trades treated as informational

Buying cluster · 30 days

Fewer than three distinct buyers

CEO/CFO purchases · 12 months

No executive purchases found

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Form 4 raw → Raspberry

The value is in what we do not call a signal.

The SEC XML stores every transaction. Raspberry keeps that evidence, reads the footnotes and separates voluntary open-market activity from vesting, option exercises, gifts, tax withholding, stock purchase and dividend reinvestment plans and pre-programmed 10b5-1 trades.

100
Raw transactions
Everything returned by the filing
100
Voluntary view
P/S trades after deterministic checks
32
Administrative noise
Stored, never alerted
68
10b5-1
Shown as informational
SEC ownership XML facts
Code
A
Shares
1,583
Price
$0.00
Footnotes
1

Represents a grant of 1,583 restricted stock units.

Raspberry interpretation
Informational — no alert

Reason: administrative_code.

Verify in SEC EDGAR

Recent transactions

Voluntary purchases and sales; administrative noise stays hidden.

100 transactions

Pisano Paulo

CHIEF HUMAN RESOURCES OFFICER

Sale 10b5-1
Shares
1,500
Price
$163.06
Value
$244,590
Open SEC filing

Pisano Paulo

CHIEF HUMAN RESOURCES OFFICER

Sale 10b5-1
Shares
1,500
Price
$173.02
Value
$259,530
Open SEC filing

MYLOD ROBERT J JR

Director

Sale 10b5-1
Shares
1,000
Price
$200.00
Value
$200,000
Open SEC filing

Pisano Paulo

CHIEF HUMAN RESOURCES OFFICER

Sale 10b5-1
Shares
3,000
Price
$203.48
Value
$610,440
Open SEC filing

WITTMAN VANESSA AMES

Director

Sale 10b5-1
Shares
375
Price
$211.00
Value
$79,125
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
390
Price
$212.88
Value
$83,023
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
2,890
Price
$212.32
Value
$613,591
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
3,632
Price
$211.03
Value
$766,458
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
5,174
Price
$210.00
Value
$1,086,544
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
5,019
Price
$208.73
Value
$1,047,596
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
8,660
Price
$208.05
Value
$1,801,710
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
2,627
Price
$206.58
Value
$542,688
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
12,333
Price
$205.76
Value
$2,537,666
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
9,325
Price
$204.91
Value
$1,910,792
Open SEC filing

Steenbergen Ewout L

CHIEF FINANCIAL OFFICER

Sale 10b5-1
Shares
1,890
Price
$212.54
Value
$401,697
Open SEC filing

Steenbergen Ewout L

CHIEF FINANCIAL OFFICER

Sale 10b5-1
Shares
8,461
Price
$211.82
Value
$1,792,187
Open SEC filing

Steenbergen Ewout L

CHIEF FINANCIAL OFFICER

Sale 10b5-1
Shares
3,899
Price
$210.80
Value
$821,902
Open SEC filing

Steenbergen Ewout L

CHIEF FINANCIAL OFFICER

Sale 10b5-1
Shares
4,890
Price
$209.67
Value
$1,025,288
Open SEC filing

Steenbergen Ewout L

CHIEF FINANCIAL OFFICER

Sale 10b5-1
Shares
860
Price
$208.65
Value
$179,443
Open SEC filing

MYLOD ROBERT J JR

Director

Sale 10b5-1
Shares
1,000
Price
$206.70
Value
$206,700
Open SEC filing

MYLOD ROBERT J JR

Director

Sale 10b5-1
Shares
5,000
Price
$200.00
Value
$1,000,000
Open SEC filing

WITTMAN VANESSA AMES

Director

Sale 10b5-1
Shares
1,125
Price
$192.00
Value
$216,000
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
5,250
Price
$165.56
Value
$869,213
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
7,470
Price
$164.64
Value
$1,229,878
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
29,399
Price
$163.58
Value
$4,809,085
Open SEC filing

MILLONES PETER J

EXECUTIVE VP, GENERAL COUNSEL

Sale 10b5-1
Shares
20,381
Price
$162.96
Value
$3,321,280
Open SEC filing

WITTMAN VANESSA AMES

Director

Sale 10b5-1
Shares
1,125
Price
$192.00
Value
$216,000
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
7,496
Price
$186.01
Value
$1,394,356
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
4,758
Price
$185.36
Value
$881,965
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
4,132
Price
$184.35
Value
$761,754
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
340
Price
$183.00
Value
$62,219
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
21
Price
$4,289
Value
$90,073
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
42
Price
$4,288
Value
$180,098
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
30
Price
$4,286
Value
$128,573
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
38
Price
$4,285
Value
$162,824
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
40
Price
$4,282
Value
$171,295
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
24
Price
$4,280
Value
$102,727
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,274
Value
$85,489
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,330
Value
$86,604
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
4
Price
$4,322
Value
$17,288
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,315
Value
$43,147
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
14
Price
$4,313
Value
$60,387
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
14
Price
$4,312
Value
$60,373
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,308
Value
$43,084
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
28
Price
$4,270
Value
$119,557
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,307
Value
$86,136
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
4
Price
$4,303
Value
$17,213
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
24
Price
$4,300
Value
$103,205
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
24
Price
$4,300
Value
$103,190
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
24
Price
$4,298
Value
$103,153
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
28
Price
$4,297
Value
$120,316
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,295
Value
$85,908
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
66
Price
$4,294
Value
$283,416
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
42
Price
$4,293
Value
$180,294
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
78
Price
$4,291
Value
$334,720
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,267
Value
$42,673
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
14
Price
$4,262
Value
$59,669
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,153
Value
$41,533
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
50
Price
$4,152
Value
$207,604
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
50
Price
$4,151
Value
$207,532
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
19
Price
$4,149
Value
$78,823
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,144
Value
$41,437
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
30
Price
$4,142
Value
$124,254
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
40
Price
$4,140
Value
$165,606
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,140
Value
$82,791
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,166
Value
$41,657
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
40
Price
$4,163
Value
$166,516
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,162
Value
$41,615
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
30
Price
$4,160
Value
$124,814
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,158
Value
$83,160
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,157
Value
$83,130
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
30
Price
$4,155
Value
$124,641
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
18
Price
$4,137
Value
$74,458
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
45
Price
$4,136
Value
$186,116
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,073
Value
$40,734
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
30
Price
$4,067
Value
$121,997
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,064
Value
$40,644
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,063
Value
$40,626
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,058
Value
$81,154
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
40
Price
$4,051
Value
$162,034
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
30
Price
$4,049
Value
$121,476
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,131
Value
$82,622
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
40
Price
$4,129
Value
$165,147
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,126
Value
$41,264
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,123
Value
$82,457
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,121
Value
$41,212
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
40
Price
$4,120
Value
$164,810
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,117
Value
$41,173
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,115
Value
$41,145
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
30
Price
$4,114
Value
$123,414
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
50
Price
$4,112
Value
$205,612
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,048
Value
$40,477
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,110
Value
$82,203
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,109
Value
$41,091
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,108
Value
$41,076
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,100
Value
$81,992
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,098
Value
$40,985
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
20
Price
$4,094
Value
$81,880
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,084
Value
$40,839
Open SEC filing

Fogel Glenn D

CEO AND PRESIDENT

Sale 10b5-1
Shares
10
Price
$4,082
Value
$40,820
Open SEC filing