Lakhwara Praniti
Director
SaleAlert
- Shares
- 2,802
- Price
- $106.12
- Value
- $297,348
SEC EDGAR · Forms 3/4/5Updated through Oct 30, 2026•34 filings
BFH
BREAD FINANCIAL HOLDINGS, INC.
No net buying or selling imbalance over the last 3 months
No net buyers or sellers account for the net balance. There is no cluster of three distinct buyers within 30 days. We found no CEO/CFO purchases over 12 months.
How to read this signal
Only open-market P purchases and S sales count toward the signal. Vesting, options, taxes and gifts remain in the source data but do not trigger alerts. Rule 10b5-1 trades are shown as informational.
3-month balance
$0.00
0 buyers · 0 sellers
12-month purchases
$60,328
1 distinct insiders
12-month sales
$2,508,818
3 distinct insiders
Highlighted alerts
5
3 Rule 10b5-1 trades treated as informational
Buying cluster · 30 days
Fewer than three distinct buyers
CEO/CFO purchases · 12 months
No executive purchases found
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Form 4 raw → Raspberry
The value is in what we do not call a signal.
The SEC XML stores every transaction. Raspberry keeps that evidence, reads the footnotes and separates voluntary open-market activity from vesting, option exercises, gifts, tax withholding, stock purchase and dividend reinvestment plans and pre-programmed 10b5-1 trades.
59
Raw transactions
Everything returned by the filing
8
Voluntary view
P/S trades after deterministic checks
51
Administrative noise
Stored, never alerted
3
10b5-1
Shown as informational
SEC ownership XML facts
- Code
- A
- Shares
- 704
- Price
- —
- Footnotes
- 3
The new grant is for 704 shares of common stock represented by restricted stock units, which will vest on October 15, 2027. The total amount of securities beneficially owned includes: (a) 22,905 unrestricted shares; (b) 5,981 unvested restricted stock units granted 6/22/20; (c) 2,241 unvested restricted stock units granted 6/15/21; (d) 431 unvested restricted stock units granted 9/15/21; (e) 474 unvested restricted stock units granted 12/15/21; (f) 538 unvested restricted stock units granted 3/15/22; (g) 2,650 unvested restricted stock units granted 6/15/22; (h) 934 unvested restricted stock units granted 7/15/22; (i) 969 unvested restricted stock units granted 10/17/22; (j) 912 unvested restricted stock units granted 1/17/23; (k) 1,038 unvested restricted stock units granted 4/17/23; (l) 4,932 unvested restricted stock units granted 6/15/23; (m) 1,186 unvested restricted stock units granted 7/17/23; (n) 1,033 unvested restricted stock units granted 10/16/23; The shares are held by the Gerspach 2020 GST Exempt Trust, for which the Reporting Person's spouse serves as trustee.
Recent transactions
Voluntary purchases and sales; administrative noise stays hidden.
Andretta Ralph J
President and CEO
Sale 10b5-1
- Shares
- 1,000
- Price
- $89.57
- Value
- $89,570
Andretta Ralph J
President and CEO
Sale 10b5-1
- Shares
- 12,500
- Price
- $89.17
- Value
- $1,114,625
Andretta Ralph J
President and CEO
Sale 10b5-1
- Shares
- 1,500
- Price
- $88.23
- Value
- $132,345
Fawcett John J.
Director
PurchaseAlert
- Shares
- 698
- Price
- $86.43
- Value
- $60,328
BALLOU ROGER H
Director
SaleAlert
- Shares
- 9,687
- Price
- $90.32
- Value
- $874,930
Fawcett John J.
Director
PurchaseAlert
- Shares
- 100
- Price
- $61.80
- Value
- $6,180
Fawcett John J.
Director
PurchaseAlert
- Shares
- 927
- Price
- $61.79
- Value
- $57,279
| Date | Insider | Transaction | Shares | Price | Value | Reading |
|---|---|---|---|---|---|---|
| Jul 28, 2026 | Lakhwara Praniti Director | Sale | 2,802 | $106.12 | $297,348 | |
| May 29, 2026 | Andretta Ralph J President and CEO | Sale | 1,000 | $89.57 | $89,570 | |
| May 29, 2026 | Andretta Ralph J President and CEO | Sale | 12,500 | $89.17 | $1,114,625 | |
| May 29, 2026 | Andretta Ralph J President and CEO | Sale | 1,500 | $88.23 | $132,345 | |
| May 21, 2026 | Fawcett John J. Director | Purchase | 698 | $86.43 | $60,328 | |
| Apr 24, 2026 | BALLOU ROGER H Director | Sale | 9,687 | $90.32 | $874,930 | |
| Jul 30, 2025 | Fawcett John J. Director | Purchase | 100 | $61.80 | $6,180 | |
| Jul 30, 2025 | Fawcett John J. Director | Purchase | 927 | $61.79 | $57,279 |
“Alert” means a voluntary, unscheduled transaction according to the filing; it is not an investment recommendation. Official source: SEC EDGAR.