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SEC EDGAR · Forms 3/4/5Updated through Oct 30, 2026•102 filings

AFRM

Affirm Holdings, Inc.

Net sales of $23.9M over the last 3 months

5 sellers account for the net balance. There is no cluster of three distinct buyers within 30 days. We found no CEO/CFO purchases over 12 months.

How to read this signal

Only open-market P purchases and S sales count toward the signal. Vesting, options, taxes and gifts remain in the source data but do not trigger alerts. Rule 10b5-1 trades are shown as informational.

JSON example

3-month balance

−$23,942,152

0 buyers · 5 sellers

12-month purchases

$0.00

0 distinct insiders

12-month sales

$89,419,275

6 distinct insiders

Highlighted alerts

4

41 Rule 10b5-1 trades treated as informational

Buying cluster · 30 days

Fewer than three distinct buyers

CEO/CFO purchases · 12 months

No executive purchases found

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Form 4 raw → Raspberry

The value is in what we do not call a signal.

The SEC XML stores every transaction. Raspberry keeps that evidence, reads the footnotes and separates voluntary open-market activity from vesting, option exercises, gifts, tax withholding, stock purchase and dividend reinvestment plans and pre-programmed 10b5-1 trades.

100
Raw transactions
Everything returned by the filing
45
Voluntary view
P/S trades after deterministic checks
87
Administrative noise
Stored, never alerted
46
10b5-1
Shown as informational
SEC ownership XML facts
Code
M
Shares
5,636
Price
$57.59
Footnotes
8

The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 21, 2026. Represents the weighted average sale price of the shares sold from $80.00 to $80.10 per share. The Reporting Person will provide, upon request by the Commission staff, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate price within the range set forth in this footnote. The stock options vest in 48 equal monthly installments beginning April 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date. The stock options vest in 48 equal monthly installments beginning August 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date. The stock options vest in 48 equal monthly installments beginning October 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date. The stock options vest as to 25% of the underlying shares on September 1, 2024 and the remainder vest in 36 equal monthly installments over the subsequent three years subject to the Reporting Person's continuous service with the Issuer as of each vesting date. The stock options vest as to 25% of the underlying shares on September 1, 2025 and the remainder vest in 36 equal monthly installments over the subsequent three years subject to the Reporting Person's continuous service with the Issuer as of each vesting date. The stock options vest in 48 equal monthly installments beginning December 1, 2024, subject to the Reporting Person's continuous service with the Issuer as of each vesting date.

Raspberry interpretation
Informational — no alert

Reason: administrative_code. The trade is reported under a Rule 10b5-1 plan.

Verify in SEC EDGAR

Recent transactions

Voluntary purchases and sales; administrative noise stays hidden.

45 transactions

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
65,591
Price
$80.02
Value
$5,248,592
Open SEC filing

Jiyane Siphelele

Chief Accounting Officer

SaleAlert
Shares
26,980
Price
$72.19
Value
$1,947,686
Open SEC filing

Jiyane Siphelele

Chief Accounting Officer

SaleAlert
Shares
25,000
Price
$72.41
Value
$1,810,250
Open SEC filing

Adkins Katherine

Chief Legal Officer

Sale 10b5-1
Shares
41,664
Price
$75.53
Value
$3,146,882
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
5,886
Price
$74.02
Value
$435,682
Open SEC filing

Adkins Katherine

Chief Legal Officer

Sale 10b5-1
Shares
2,300
Price
$71.87
Value
$165,301
Open SEC filing

Adkins Katherine

Chief Legal Officer

Sale 10b5-1
Shares
15,599
Price
$71.00
Value
$1,107,529
Open SEC filing

Adkins Katherine

Chief Legal Officer

Sale 10b5-1
Shares
23,765
Price
$70.13
Value
$1,666,639
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
200
Price
$72.51
Value
$14,502
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
15,545
Price
$71.59
Value
$1,112,867
Open SEC filing

Linford Michael

Chief Operating Officer

Sale 10b5-1
Shares
79,219
Price
$90.01
Value
$7,130,502
Open SEC filing

Watson Noel Bertram

Director

Sale 10b5-1
Shares
2,000
Price
$77.86
Value
$155,720
Open SEC filing

Linford Michael

Chief Operating Officer

Sale 10b5-1
Shares
100,000
Price
$80.04
Value
$8,004,000
Open SEC filing

Watson Noel Bertram

Director

Sale 10b5-1
Shares
2,000
Price
$65.00
Value
$130,000
Open SEC filing

Watson Noel Bertram

Director

Sale 10b5-1
Shares
2,000
Price
$55.00
Value
$110,000
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
113,112
Price
$81.12
Value
$9,175,645
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
553,554
Price
$80.52
Value
$44,572,168
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
36,401
Price
$80.00
Value
$2,912,080
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
8,189
Price
$70.00
Value
$573,230
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
3,594
Price
$90.98
Value
$326,982
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
202,582
Price
$90.02
Value
$18,236,432
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
259,705
Price
$89.23
Value
$23,173,477
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
185,832
Price
$88.46
Value
$16,438,699
Open SEC filing

Jiyane Siphelele

Chief Accounting Officer

SaleAlert
Shares
12,500
Price
$85.42
Value
$1,067,750
Open SEC filing

Jiyane Siphelele

Chief Accounting Officer

SaleAlert
Shares
25,533
Price
$90.71
Value
$2,316,098
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
8,582
Price
$83.27
Value
$714,623
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
12,190
Price
$82.24
Value
$1,002,506
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
3,951
Price
$85.28
Value
$336,941
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
6,700
Price
$84.09
Value
$563,403
Open SEC filing

Adkins Katherine

Chief Legal Officer

Sale 10b5-1
Shares
36,878
Price
$95.00
Value
$3,503,410
Open SEC filing

Jiyane Siphelele

Chief Accounting Officer

Sale 10b5-1
Shares
12,708
Price
$100.00
Value
$1,270,800
Open SEC filing

Jiyane Siphelele

Chief Accounting Officer

Sale 10b5-1
Shares
10,017
Price
$92.00
Value
$921,564
Open SEC filing

Quarles Christa S

Director

Sale 10b5-1
Shares
5,000
Price
$95.00
Value
$475,000
Open SEC filing

Quarles Christa S

Director

Sale 10b5-1
Shares
10,000
Price
$92.00
Value
$920,000
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
499,223
Price
$80.17
Value
$40,022,708
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
77,800
Price
$80.09
Value
$6,231,002
Open SEC filing

Linford Michael

Chief Operating Officer

Sale 10b5-1
Shares
184,200
Price
$80.09
Value
$14,752,578
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
167,443
Price
$80.10
Value
$13,412,184
Open SEC filing

O'Hare Robert

Chief Financial Officer

Sale 10b5-1
Shares
11,405
Price
$80.00
Value
$912,400
Open SEC filing

Linford Michael

Chief Operating Officer

Sale 10b5-1
Shares
10,800
Price
$80.00
Value
$864,000
Open SEC filing

Levchin Max R

Chief Executive Officer

Sale 10b5-1
Shares
14,953
Price
$80.05
Value
$1,196,988
Open SEC filing

Adkins Katherine

Chief Legal Officer

Sale 10b5-1
Shares
6,489
Price
$75.00
Value
$486,675
Open SEC filing

Adkins Katherine

Chief Legal Officer

Sale 10b5-1
Shares
1,329
Price
$75.00
Value
$99,675
Open SEC filing

Adkins Katherine

Chief Legal Officer

Sale 10b5-1
Shares
59,267
Price
$75.02
Value
$4,446,210
Open SEC filing

Jiyane Siphelele

Chief Accounting Officer

Sale 10b5-1
Shares
15,871
Price
$75.00
Value
$1,190,325
Open SEC filing

“Alert” means a voluntary, unscheduled transaction according to the filing; it is not an investment recommendation. Official source: SEC EDGAR.